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How to Pick the Best Book for your SEO or Online Marketing Needs

The SEO and Online Marketing books I write have a practical bias. They are intended to help you do things first and then learn through doing rather than teach you principles which you need to understand, analyze and then apply. 

I still get many emails asking me to recommend one of my books so this is a handy guide for those of you who are trying to decide which book is best for your needs.

I Want To Get to Grips with Google’s Semantic Search

Semantic search is a real challenge for search engine optimizers and webmasters alike. Many of the traditional SEO techniques fail to work the way they used to and some can be even downright damaging. In Google Semantic Search: Search Engine Optimization (SEO) Techniques That Gets Your Company More Traffic, Increases Brand Impact and Amplifies Your Online Presence I peel back the wrapper behind semantic search.

You get to find out what it is, how it works and what to do to help your websites become more visible. Useful for webmasters, professional SEOs and corporate execs running an agency, this is a practical book that broadens your horizon of search engine marketing.

Full of step-by-step actionables plus a mind-focusing questionnaire at the end of each chapter, Google Semantic Search will help you future-proof your online presence against any search update.

 


I am an SEO Newbie

If this is your first foray in SEO and you want to make sure that you understand the basics and want to know what online tools are available for you in order to drive a website to Google's first page then SEO Help is the perfect book for you. 

SEO Help is divided into twenty chapters, each of which is a 'step' towards getting your website to Google's first page. It lets you know many of the basic things you need to know without getting bogged down into theoretical details and it does so in a plain-English, easy to understand way. It was written as the first of a planned trilogy of Online Success Series of books.


I know a little about SEO

If you have gotten your hands 'dirty' with SEO a little before and now need to quickly put some SEO principles to work on your website then Brilliant Search Engine Optimisation (SEO) is the book for you. 

Brilliant SEO is a visual, step-by-step guide which takes you through many SEO basics in a way which is designed to save you time and help you understand what you have to do, quickly. The book is divided into ten, easy-to-follow, detailed chapters which will help many webmasters successfully optimize their websites.


I Need some Help with Online Marketing

Online Marketing Help is the second volume in the Online Success Series of books. Although it is intended to help you with your online marketing it takes into account both the fact that you need to save time in your online activities and work on your SEO. 

As optimization has been moving, in some aspects of it, towards online marketing so does online marketing has been moving a little towards optimization. Online Marketing Help takes all this into account giving you in one, complete, package all the tools you need to take advantage of social networks and successfully market your website while, at the same time, impacting positively upon your SEO status.

I hope this has helped you make a better informed decision as to which of these top, how-to practical business books is right for you. If you still need to check anything do not hesitate to contact me.


I am looking for a FREE SEO eBook

On-Page Optimization Made Easy is a free SEO eBook created specifically to help you optimize your website as much as it is humanly possible. On-page optimization plays a significant part in delivering conversions because it governs how your website appears on the organic search engine results plages (SERPs). It also ticks some of the most basic SEO must-do boxes, ensuring that indexing is carried out quickly and without any major hiccups.

Created after a major Google survey on SEO and following the lastest SEO guidelines, On-Page Optimization Made Easy is a step-by-step practical guide to making sure that your website is search engine friendly, If you are looking for a quick guide to on-page optimization which does not miss anything out and gives you exactly what you need, then this is perfect for you. Plus, it is totally free!


I Need A Quick SEO Fix For My Business

Although SEO can be pretty technical it does not have to be rocket science. There are still many simple steps that can be taken to help get your website to Google’s first page. Getting to No. 1 on Google in Simple Steps is a practical book that takes much of the hard work involved in the search engine optimization of a website, away.

Beyond the practical approach the book comes with a handy trouble shooting guide that helps identify and solve some of the most persistent SEO issues webmasters face. Frequently, in SEO, the last thing you really want is to have to go through reams and reams of dense writing in order to understand something simple. Well, Getting to No. 1 on Google in Simple Steps is designed to give you exactly the kind of quick, practical, time-saving SEO advice you need in order to get your website to work well in Google’s search results pages (SERPs) so that you can focus on running your business.

In search engine optimization there are no ‘replacement’ books. SEO knowledge serves you best when it accumulates. This book builds on the work of its predecessors and gives you what’s new, fresh and practical in SEO.


I Want to Understand Social Media

The Social Media Mind: How social media is changing business, politics and science and helps create a new world order is the perfect book for this. The book covers social media and its development, but it also examines the fundamental principles which guide it. It looks at what is different and what isn't and examines both theoretical and practical applications of social media and social media marketing which you can put into effect in your own business. 

With plenty of examples, detailed research and evidence to back its arguments The Social Media Mind is not just a practical social media marketing book you can use to take your business to the next level but, also, a blueprint on how social media can be used to fundamentally change much of our world. 

In The Social Media Mind you learn what works and what doesn't but you also begin to understand why. The fundamentals of social media are different than those of let's say SEO or traditional Online Marketing. The message here and the thinking behind it are every bit as important as the channel. Understand this and you have then grasped social media as a whole. You can use it anytime, anywhere and get results. This books is the key to showing you how.


FREE eBook Updates Forever

The world of publishing is changing. The rapid rate of change in the online world means that the publishing models which have served us to date need to be critically re-examined. I have been giving some thought into how HelpMySEO.com can best reflect this change and help deliver even more value to those who read the content I produce and purchase the books I write. 


Beyond the hard work that has resulted in an online pricing policy for downloads that makes sense and delivers value I will, from now on, active retrospectively, be including free downloads for any of my books bought online or offline which gets updated and to which I retain the digital rights. If you have purchased an eBook from HelpMySEO.com, when new updates become available you will either automatically receive the new eBook or you will be provided with a Coupon Code to download the updated version free of charge. 

If you have bought a paper edition from Amazon or any other bookshop or have an eBook edition from any other source, you can request a free updated version (once it is available) by sending in an email to  This email address is being protected from spambots. You need JavaScript enabled to view it.  with the receipt or a picture of you and the paper book.  

To my mind, and I hope you will agree, it makes little sense to require repeat purchases of titles simply because a particular chapter has been updated. I also understand that you buy my books to help you in your business. Once you have paid for them you deserve to have the best possible information at your fingertips. When the online market changes and updates become necessary, it seems unfair, to take advantage of your need in order to make one more sale. 

So, I will take this opportunity to thank you for believing in me and I hope, as things evolve, to continue to help you create a successful online presence.