I started this blog to talk not only about SEO and the steps you need to make your online business successful but also related subjects which catch my attention. Whilst my personal interests range from Zen to Quantum Mechanics I do discipline my focus, here are least, to subjects which bear a little on SEO or the development of online business even if the connection is tenuous at best.
The heart of this post revolves around the Drake Equation, SETI and the possibility that we may soon be using the content in the Google servers as a means of sending out signals into space that the Earth is a planet inhabited by intelligent life. I know that considering the amount of porn and spam content found in the internet we might then be placing a massive question mark in front of the word ‘intelligent’ but that, right now, is beside the point.
The point is that our civilization which faces the issues of greenhouse gases and energy conservation can suddenly no longer rely on TV signals and reruns of ‘I Love Lucy’ to leak into space as a calling card to others. Satellite TV and internet are surface-bound, low-energy means of communication which will soon render Earth invisible to anyone who might be ‘out there’ and as a result one of the options being considered by SETI is to simply broadcast the entire content of the Google servers into space as a snapshot of who we are and what we do.
A recent article in the London Times highlights the fact that the Drake equation at its most pessimistic calculates that there could be thousands or tens of thousands of civilizations out there which are at least as advanced as ours in which case exchanging online eCommerce developments, spam sites and online porn content might have some meaning beyond a mere calling card.
What this has to do with SEO and online development? Well, it really depends on how you see it. If you really want the calling card we send out to have some value then getting your site on the first page of Google might be the best thing to do in terms of making a good impression on our intragalactic neighbors. A little more seriously, though, the connection here is tenuous but it illustrates that nothing really takes place in a vacuum. Our online business development activities, our blogs and our websites are as indicative of what we do and who we are as a global civilization as the pyramids left by the Egyptians were of them.
Our world has become truly wired and our online activities are representative of who we are, what we do and where we are heading.
As the year ends and SEO becomes more imperative than ever in a website’s success it also becomes vital to be able to look back and understand what has been learnt. When it comes to search engine ...
14-04-2011 Hits:542 WEB View
‘SEO help for my website’ is a fiercely contested search term which delivers over 79 million competing pages on Google search. It is also a search term for which HelpMySEO.com has been on the first page of Google since 2010.
20-03-2012 Hits:1872 SEO Tips
When it comes to search engine optimization, quite rightly, you will say that there are three major search engines worth worrying about: Google, Yahoo! and BING. To optimize just for one is to miss out the opportunity...
14-04-2011 Hits:577 WEB View
This is a funny Blog post because the headline says it all. There is not a single person anywhere on the web who does not want their website to be on Google’s first page for at least one...
14-04-2011 Hits:339 WEB View
One of the advantages of being able to talk to many different business people and see many different types of business in action is that sooner or later you begin to recognise specific patterns in how businesses operate and you...
04-03-2012 Hits:1810 Web Talk
Heading Help My SEO we get emails from webmasters from all over the world complaining that they first used an SEO company to help them optimise their websites and the results were so poor that they decided ...
14-04-2011 Hits:198 WEB View
The coin of most business is information. What you do and how you do it often depends upon the quality of research you can carry out and your own perception of what’s happening in the market around you.
30-06-2011 Hits:1148 SEO Tips
In a crowded web which is growing at the rate of 185,000 websites each day online success depends on a very simple factor: do you have enough ways set up for your website to be found?
14-04-2011 Hits:291 WEB View
The days when someone who needed to follow you on Twitter had to click on the ‘lill’ blue bird’ button, get on to Twitter and then click on ‘Follow’ are gone. Following in the steps of Facebook and Google, Twitter...
21-06-2011 Hits:1373 Social Media News
Every week you will get an email newsletter with my personal recommendations on social media marketing tips and crucial SEO advice to help your business succeed faster, at a lower cost.
Subscribe to HelpMySEO via 
email.
I’ve led the discussion on how social media and SEO are changing the processes we use to work and live, online, with the publication of my book ‘The Social Media Mind’. I combine experience in journalism and blue-chip corporate management with a penchant for explaining complex issues in simple terms. Contact me for media interviews, presentations and panel discussions
