The moment you realise your website is not properly optimised the temptation is to blame either the web designers who built it or the webmaster who is managing it. In both cases you would be wrong.
While search engine optimisation of your website is easy to carry out when it is presented in a step-by-step guide and within a few paragraphs, like we do here, the problem is that optimising a website is still a specialised area of knowledge few webmasters and even fewer web designers possess.
Too many times we have seen websites which should be performing much better than they are either because the site structure does not work the way it should, the cross-linking strategy has not been implemented correctly or indeed at all, or even the correct meta tag strategy has been put in place.
The thing is that placing blame I needless when you already have all the means necessary at your disposal in the Help My SEO content to take care of your website’s SEO needs.
I know search engine optimization (SEO) is about as transparent a practice and profession as a brick made of mud but whether you like it or not the next decade of the 21st century will be defined by...
14-04-2011 Hits:284 WEB View
In what is the final podcast of the year for the SEO Made Easy series of podcasts we look at an incident regarding Google search and the reputation of a French company which resulted in Google being fined in court...
30-12-2011 Hits:1347 Web Talk
Frequently, we are so blinded by our perception of what something is that we fail to appreciate its mechanics. Google we see as a mighty search engine indexing the world’s information, Facebook as the world’s favourite social network, Twitter as...
01-05-2012 Hits:1082 WEB View
I have always believed that when it comes to business terminology is secondary to action. After all it is more important to put in place a structured way of marketing what you do to those who need it...
14-04-2011 Hits:777 WEB View
As a webmaster it is only natural to want your website to be on the first page of Google. You also want it to be indexed thoroughly so that your listing on the Google index and on the index of...
14-04-2011 Hits:1520 SEO Tips
As the web itself is changing so is the world of SEO and what optimizers and webmasters who are interested in remaining current should be keeping their eye on. There are now three very important trends developing...
14-04-2011 Hits:328 WEB View
It used to be a valid optimisations and search engine marketing technique for some companies to dominate Google’s top pages by having four-five listings and a link to their main domain from a bunch of subdomains that were put together...
14-04-2011 Hits:1036 SEO Tips
BookScan, the organisation which tracks the sale of copies of books across the US recently released the sales hotspots for my book SEO Help: 20 steps to get your website to Google’s #1 page. It appears that Los Angeles...
14-04-2011 Hits:471 WEB View
Over the last few months thousands of daily visitors have been coming to HelpMySEO looking for a way to link their Facebook accounts to Twitter or their Twitter accounts to Facebook. When you work online time is always against you....
22-06-2011 Hits:1743 SEO Tips
Every week you will get an email newsletter with my personal recommendations on social media marketing tips and crucial SEO advice to help your business succeed faster, at a lower cost.
Subscribe to HelpMySEO via 
email.
I’ve led the discussion on how social media and SEO are changing the processes we use to work and live, online, with the publication of my book ‘The Social Media Mind’. I combine experience in journalism and blue-chip corporate management with a penchant for explaining complex issues in simple terms. Contact me for media interviews, presentations and panel discussions
