SEO is complicated enough without authors trying to make it sound even more so. I spend a lot of time explaining to clients that SEO is not as difficult as most people think and SEO Help: 20 steps to get your website to Google’s #1 page was written with the specific purpose to help webmasters become expert in SEO without having to read reams and reams of text or spend valuable time reading about how great I am or how cool it was when I helped XYZ with their SEO problem.

When I wrote the book I felt it was time to have an SEO aid in your hands which starts to work from the very first chapter and, it appears that I succeeded in that. The latest review to come from a reader made all the sleepless nights I spent writing it in while working between major  projects well worth the effort. Steve writes on the Amazon.co.uk site:  “As someone who is self employed with several websites to promote, I've just bought several SEO books seemingly aimed at people who have no time to become specialists. This one really is the best of the bunch. Up to date, easily understandable, concise and more in it than some of the books five times it's size. If you only buy one SEO book, I'd recommend you make it this one.”

Authors, of course, write for many reasons and one of them is money (naturally enough we also have to pay the bills) but beyond the obvious reasons, a book, in order to work, has to answer overriding needs which are addressed directly, otherwise it falls short of its mark. That’s clear of course. What is never clear to an author is how far he has managed to meet those needs. Because a book can take as long as a year to write and it undergoes many changes in the process it can go adrift of its mark as easily as a film (which has a lot more outside factors and many more contributors to content with).

Personally, I am glad SEO Help is helping do what it says and this, I suspect, is also the reason which has made it UK's best-selling SEO guide. I am currently immersed in the writing of the next one and the midnight oil is being burnt at an accelerated rate. This review definitely made my day.