Social media is transforming the world. It does that through hyper-connectivity, radical transparency and a new relationship-driven approach on the web.
For business it is a huge challenge. For individuals it represents a transition.
The Social Media Mind shows you the ropes. It helps explain what’s new and why it works and what doesn’t and why. You find out:
It contains no jargon, conversational English throughout and some practical examples of social media marketing that works to help you better craft your own.
Drawn from practical examples and events that have redrawn the way we do business, research and legislation this is your jumping off point into the social media world of tomorrow.